Wedding Marketing Ideas, Strategy, Tips, and Insights Just for Wedding Pros

Less Algorithm Anxiety, More Useful Marketing Advice

From social media strategy to industry hot takes to the honest conversations most wedding pros wish they could have over coffee, this is where we share what we've learned about marketing in the wedding industry.

Preferred vendor lists can be one of the most powerful referral sources for wedding professionals, but earning a spot on the right lists requires more than simply asking to be added. In this episode, I am joined by Kevin Dennis, founder of Fantasy Sound Event Services and host of the Mind Your Wedding Business podcast, […]

Podcasts

Ep. 217 — The Preferred Vendor List Playbook with Kevin Dennis

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If Pinterest has been sitting on the back burner of your marketing strategy, this episode is your sign to take another look. I’m joined by Pinterest Marketing Strategist Dana Bahr, who spent more than a decade in wedding and event planning before helping wedding pros use Pinterest to generate consistent, organic leads year-round. In this […]

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Ep. 215 — Pinterest is Your Secret Marketing Superpower with Dana Bahr

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In this episode, I’m breaking down how the algorithm actually works, why it’s much simpler than most wedding pros think, and how I was reminded of this recently by a strawberry lobster (yes, you read that correctly! 🍓🦞). I explain why social platforms are simply trying to recommend content people enjoy, and how you can […]

Podcasts

Ep. 214 — How to Make the Algorithm Work for Your Wedding Business

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In this week’s solo episode, I’m sharing one of my favorite tools for creating content faster: Instagram’s Edits App. I’m breaking down why I love it, how to use templates to create Reels in minutes, and why this app is making it easier than ever for wedding pros to show up consistently on social media […]

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Ep. 213 — Stop Overcomplicating Reels: Use This Free Instagram Tool

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If you’ve ever been on a call with me, there’s a very good chance you’ve heard me ask, “Have you heard of Emerge Event Collective?” That’s why I was so excited to sit down with Sarah Roshan, founder of Emerge Event Collective and a luxury wedding photographer whose entire career is rooted in storytelling and […]

Podcasts

Ep. 212 — How Sarah Roshan Created One of the Most Influential Communities in Weddings

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If you’ve tuned into this podcast before, you know I’m passionate about helping wedding pros create content that actually converts… not just content that gets likes. So when Devon of Design & Devon reached out to talk about website conversions for wedding businesses, I immediately knew we needed this conversation on the podcast. Devon is […]

Podcasts

Ep. 211 — Couples Are Exiting Your Website at These 3 Spots & PLUS How to Fix It with Devon Balicki of Design and Devon

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This week on the I Do Wedding Marketing Podcast, I’m joined by the UK’s leading wedding industry marketing expert, Becca Pountney, for a conversation about how wedding marketing is evolving in 2026 and what today’s couples actually expect from the businesses they book. Becca is a wedding business consultant, coach, author, award-winning podcaster, and former […]

Podcasts

Ep. 210 — What Theme Parks Can Teach Wedding Pros About Marketing with Becca Pountney

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Your social media bio might be the reason potential clients are clicking away before they ever inquire… 😬 In this episode of the I Do Wedding Marketing Podcast, I’m diving into one of the smallest, yet most powerful, pieces of your marketing: your bio! Because those few lines at the top of your Instagram, TikTok, […]

Podcasts

Ep. 209 — Is Your Instagram Bio Costing You Bookings??

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Welcome back to another episode of the I Do Wedding Marketing Podcast! Today I’m sitting down with Nadine Bozeman, host of Secrets of a Bridal Seamstress Podcast and Business Membership, to explore what it really looks like to take your community offline and create meaningful, in-person experiences. Because retreats aren’t just trendy, they’re transformational! If […]

Podcasts

Ep. 208 — How Retreats Can Elevate Your Brand + Community with Nadine Bozeman

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We spend so much time worrying that what we want to say has already been said and that it’s not “original enough.” But here’s the truth: it’s not about the message… it’s about how you say it! In This Episode, I cover: • How to use AI by speaking your content instead of typing • […]

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Ep. 207 — Everybody DOESN’T Know This! (Even If You Think They Do)

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Client Love

“What makes Nina exceptional is not only her talent, but her willingness to embrace bold ideas. She is always reachable, always listens, and then offers thoughtful advice and direction.

She has an incredible ability to take an idea, elevate it creatively, organize it quickly, and turn it into engaging content that truly performs.”

- Denise Chevalier

“Nina has been instrumental in growing our online presence through creative posts, targeted advertising, engaging videos, and strategic social media campaigns.

 Every month she provides detailed reports that show what's performing well, what's trending, and where we should focus our efforts. Her data-driven approach has helped us continually improve our marketing and maximize our reach.”

- Michael Bonawandt, Water's Edge Centerport

“My life has been Charmed ever since we met Nina at a Wedding Professionals Summit!

She has infused enthusiasm, whimsy, wisdom and captured our voice and brand in all of her posts! We love working with her! You get a preview of your content before it posts and the ability to provide feedback or redirection! Who could ask for anything more! We can't wait to see what she posts nexts! Catch her Podcast, too for a little extra love!"

- Marylee Santoro

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