Wedding Marketing Ideas, Strategy, Tips, and Insights Just for Wedding Pros

Less Algorithm Anxiety, More Useful Marketing Advice

From social media strategy to industry hot takes to the honest conversations most wedding pros wish they could have over coffee, this is where we share what we've learned about marketing in the wedding industry.

In today’s episode, I’m breaking down the exact tech tools and AI platforms I use to run my social media management business, and how you can use them in your wedding business, too. I get asked all the time what tools I’m using for content, scheduling, workflows…so I wanted to dedicate an episode to walking […]

Podcasts

Ep. 206 — How I Use AI & Tech to Run My Social Media Business

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In this episode of the I Do Wedding Marketing Podcast, I’m sitting down with Danison Fronda-Tietz, licensed CPA, former financial analyst for The Walt Disney Company (you read that right!), wedding business owner, and founder of Bowtie & Biz. And okay, yes… I fully invited him on because I had pricing questions of my own.  […]

Podcasts

Ep. 205 — The 5 Pricing Archetypes Every Wedding Pro Falls Into with Danison Fronda-Tietz of Bowtie and Biz

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Valentine’s Day marks the unofficial end of engagement season. And while we’re all hoping for that inquiry rush, today’s episode is about something that works whether your inbox fills up tomorrow… or not. We’re talking about evergreen content, which is the kind of content that builds trust, drives inquiries, and works behind the scenes long […]

Podcasts

Ep. 204 — How Evergreen Content Can Book You Weddings

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Coming in hot post-Super Bowl with something that’s been on my mind: Trending content.  Because what better time to talk about trends than after the most-watched content drop of the year? In this episode of the I Do Wedding Marketing Podcast, I’m diving into some of the top questions I hear from wedding pros: • […]

Podcasts

Ep. 203 — Where Trends Fit into a Social Media Strategy as a Wedding Pro

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Today’s episode is a masterclass in embracing the luxury wedding marketing with Pearl Farquharson – Founder and Creative Director of the award-winning Boston + Miami event concierge, DELSIE. With features in Vogue, Essence, The New York Times, and more, Pearl has become a trailblazer in luxury event planning. But her journey? It’s anything but typical. […]

Podcasts

Ep. 202 — From Mid-Market to Luxury in the Wedding Industry | Pearl Farquharson

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In this episode of the I Do Wedding Marketing Podcast, we are so excited to welcome back wedding business consultant, strategy expert, and smart-marketing advocate Heidi Thompson, founder of Evolve Your Wedding Business, host of the Evolve Your Wedding Business podcast, creator of the Wedding Business Collective, and architect of the Wedding Business CEO Summit […]

Podcasts

Ep. 201 — Planning for What’s Next in the Wedding Industry, with Heidi Thompson

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🎉 This episode is not just another episode. It is Episode 200 of the I Do Wedding Marketing Podcast, and I still cannot quite believe it! Before we dive into this episode’s topic, I just want to say thank you. Whether you have been listening since episode one, found the podcast last year, or you […]

Podcasts

Ep. 200 — The Marketing Systems You’re Ignoring (and How to Fix That!) with Cinthia Onines of Boda Bliss

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In today’s episode, I’m breaking down how Instagram actually converts for wedding professionals, and why relying on just one type of content (like only reels) often isn’t enough. Instagram is a full ecosystem, and each content type plays a different role. Reels help you get discovered, portfolio posts build trust, carousels educate and persuade, and […]

Podcasts

Ep. 199 — Why Reels Alone Aren’t Booking Wedding Clients

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Welcome to a new year of the I Do Wedding Marketing Podcast! We’ve had so much fun over the years talking all things wedding marketing – but today’s episode is a fresh side of marketing that feels perfectly aligned with New Year energy: speaking opportunities. If you’ve been a longtime listener, you know I started […]

Podcasts

Ep. 198 — How Speaking Can Elevate Your Wedding Business in 2026 with Meghan Ely

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Client Love

“What makes Nina exceptional is not only her talent, but her willingness to embrace bold ideas. She is always reachable, always listens, and then offers thoughtful advice and direction.

She has an incredible ability to take an idea, elevate it creatively, organize it quickly, and turn it into engaging content that truly performs.”

- Denise Chevalier

“Nina has been instrumental in growing our online presence through creative posts, targeted advertising, engaging videos, and strategic social media campaigns.

 Every month she provides detailed reports that show what's performing well, what's trending, and where we should focus our efforts. Her data-driven approach has helped us continually improve our marketing and maximize our reach.”

- Michael Bonawandt, Water's Edge Centerport

“My life has been Charmed ever since we met Nina at a Wedding Professionals Summit!

She has infused enthusiasm, whimsy, wisdom and captured our voice and brand in all of her posts! We love working with her! You get a preview of your content before it posts and the ability to provide feedback or redirection! Who could ask for anything more! We can't wait to see what she posts nexts! Catch her Podcast, too for a little extra love!"

- Marylee Santoro

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