Wedding Marketing Ideas, Strategy, Tips, and Insights Just for Wedding Pros
Less Algorithm Anxiety, More Useful Marketing Advice
From social media strategy to industry hot takes to the honest conversations most wedding pros wish they could have over coffee, this is where we share what we've learned about marketing in the wedding industry.
Does your social media profile feel neglected, ineffective, and overwhelming? As a wedding marketer, I understand the pressure. You’re juggling multiple tasks and time just slips away. It’s easy to let your social media profile slip to the back burner. You tell yourself you’ll update it in your free time, but that time never comes. […]
Sound familiar? Have you ever been told to just sift through your existing content in your camera roll and email inbox, hoping to find something usable for your social media? You know the pain of feeling like you have no content and then spending hours searching through photos and emails, only to end up with […]
Social media is an amazing tool to introduce your wedding brand to countless couples. But let’s be real. The window to grab your couple’s attention is small, especially in today’s fast-paced, digital world. You need to ensure that you have something that can grab their attention and make them want to know more, and that’s […]
With the increasing popularity of couples shopping for wedding vendors on social media, the need for catchy and engaging captions has never been more crucial. As a professional in the wedding industry, your posts should not only showcase your work but also draw your audience in and prompt them to inquire. But, writing captivating captions […]
It happens. I am scrolling through my Instagram feed, I see a beautiful wedding portrait, I look to see where it is and…no caption. No geotag. No hashtag! Aside from making my soul die a little inside, this also is totally stopping the benefits of Instagram in it’s tracks! If you are going to post […]
By now you know my stance on social media. Instagram, TikTok, Facebook and the like are not just platforms for sharing pretty pictures, but a powerful tool that can transform the way wedding professionals connect, engage, and flourish in the industry. But chances are, you are a lot like your couples. You are overwhelmed with […]
It has become impossible to ignore the continued growth of vertical video content as a wedding professional. From couples hiring wedding content creators to capture footage, to wedding professionals gaining online growth from TikToks and Reels, it is clear that the future is vertical and video! What does this mean for wedding professionals? Incorporating vertical […]
Client Love
“What makes Nina exceptional is not only her talent, but her willingness to embrace bold ideas. She is always reachable, always listens, and then offers thoughtful advice and direction.
She has an incredible ability to take an idea, elevate it creatively, organize it quickly, and turn it into engaging content that truly performs.”
- Denise Chevalier
“Nina has been instrumental in growing our online presence through creative posts, targeted advertising, engaging videos, and strategic social media campaigns.
Every month she provides detailed reports that show what's performing well, what's trending, and where we should focus our efforts. Her data-driven approach has helped us continually improve our marketing and maximize our reach.”
- Michael Bonawandt, Water's Edge Centerport
“My life has been Charmed ever since we met Nina at a Wedding Professionals Summit!
She has infused enthusiasm, whimsy, wisdom and captured our voice and brand in all of her posts! We love working with her! You get a preview of your content before it posts and the ability to provide feedback or redirection! Who could ask for anything more! We can't wait to see what she posts nexts! Catch her Podcast, too for a little extra love!"
- Marylee Santoro
